NTG STUDIO WEBShort answer
An input supplier serves farmers better with a website that presents a clear catalogue with usage advice, offers plot diagnosis and alert registration, then communicates by SMS and WhatsApp: weather, disease, treatment reminders and offers. Ordering and advice also go through WhatsApp.
Key takeaways
- Farmers look for advice before a product
- Timely alerts beat any advertising
- WhatsApp and SMS reach those who don’t browse
- The website centralises information, registrations and the catalogue
A maize or cocoa farmer isn’t looking for a "product"; they want to save their harvest or produce more. The supplier who helps at the right moment earns their trust and their orders. The website and messaging together form that tool.
A catalogue that advises
Each product shows the crop concerned, the problem solved, the dose, application timing, precautions and price per pack. Sort by crop and by problem ("cocoa black pod", "fall armyworm"), not just by brand.
Plot diagnosis
A simple form: crop, area, region, observed problem, photo. An agronomist replies on WhatsApp with advice and a product list. The AgroVert demo includes this journey.
Alerts
Farmers register with their crop and region. They receive:
- useful weather alerts (heavy rain, drought)
- disease and pest alerts in their area
- treatment reminders according to the crop calendar
- availability and offers at points of sale
Sent by SMS or WhatsApp, in simple language, at the right time. With the farmer’s consent and an easy way to unsubscribe.
Training
Short videos, downloadable practical sheets and field training dates. Useful content attracts farmers and feeds your search visibility.
Ordering
Order online or on WhatsApp, pay with Mobile Money, collect at the nearest point of sale or get grouped village delivery. The points-of-sale map helps find the closest.
Cooperatives
An area for cooperatives: grouped orders, volume pricing, delivery tracking and invoicing.
Measure impact
Registered farmers, alert read rates, orders after alerts and agronomists’ feedback. This data guides your campaigns and stock.
For export, read Cocoa and coffee exporter: traceability and a website for buyers. For processors, read Agro-processing: selling to distributors through a B2B portal. Our offer is on Agribusiness.
Frequently asked questions
Do we need a mobile app?
Rarely at first. A site that’s fast on mobile, backed by WhatsApp and SMS, reaches more farmers than an app to download.
How do we collect farmers’ numbers?
Through website registration, field agronomists and points of sale, with the farmer’s consent to receive messages.
Does online advice replace agronomists?
No. It complements them: the alert warns, the agronomist diagnoses and supports in the field.
Founder of NTG Studio Web in Douala. Master’s in international public law, IBM Data Analytics and Anthropic AI Fluency certified. He designs websites and visibility strategies for African businesses. Learn more →